Title: Deion Sanders Sends a Message to Reporters: "I Track Where You Stand"

## **Title**: Deion Sanders Sends a Message to Reporters: "I Track Where You Stand"

## **Sapo**: Colorado head coach Deion Sanders addressed the issue of negative media coverage and questions during Saturday's press conference, stating that he tracks "where reporters stand" based on their coverage.

Title: Deion Sanders Sends a Message to Reporters: "I Track Where You Stand"

## **Article**:

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Title: Deion Sanders Sends a Message to Reporters: "I Track Where You Stand"

Colorado Buffaloes head coach Deion Sanders made a bold statement during a press conference on Saturday, revealing that he keeps a close eye on the tone and content of media coverage regarding his team. Sanders emphasized that negative reporting does not deter his determination but rather provides him with insights into the perspectives of individual reporters.

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Title: Deion Sanders Sends a Message to Reporters: "I Track Where You Stand"

Sanders highlighted that his motivation stems from his personal experiences as an African American head coach in college football, rather than external criticism. He maintains that understanding the motivations behind critical questions and comments helps him navigate the media landscape effectively.

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The press conference marked the first absence of Denver Post columnist Sean Keeler, who was denied permission to ask questions due to his perceived negative coverage of the football program. Colorado's athletic department justified this decision, citing a "series of sustained, personal attacks" by Keeler.

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Sanders further elaborated on his approach to media interactions, emphasizing that he does not tolerate "hate" or "ignorance" but invites open dialogue and seeks to foster a positive atmosphere. He challenged a reporter who framed a question as potentially negative and expressed his belief in building constructive relationships with the media.

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Keeler attended the conference but refrained from asking questions in accordance with the program's decision. University officials clarified that Keeler's access to football-related activities remains intact, while his colleagues from the Denver Post are permitted to ask questions.

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Sanders has previously denied access to reporters deemed critical of his teams. In 2021, while coaching Jackson State, he barred a reporter from the Clarion-Ledger after the outlet published a story based on court filings involving a recruit.

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Despite his stance on negative media coverage, Sanders expressed a desire to connect with reporters on a personal level. He acknowledged that he has faced adversity and criticism throughout his career but has matured in his approach, seeking to understand the motivations behind critical viewpoints.

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The decision to exclude Keeler has sparked debate regarding the balance between media freedom and responsible journalism. Critics argue that restricting access to reporters undermines the public's right to information and open critique.

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Colorado's athletic department has defended its actions, maintaining that Keeler's past coverage crossed a line and created a hostile environment for the football program. The ongoing tension between Sanders and certain media outlets highlights the challenges of navigating the intersection of sports, journalism, and individual perspectives.

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The Buffalos' return to the Big-12 conference this season has generated much anticipation, with Sanders at the helm. His outspoken nature and strong leadership have garnered attention, and his ability to balance his confrontational approach to media coverage while fostering positive relationships with his team and the community will be crucial for the team's success on and off the field.